THE BEST TOOLS AREN’T ALWAYS FOUND IN THE TOOLBOX.
Corona has beaches, Busch Light has mountains, so Natural Light came to us because they wanted garages.
We did a Garage photoshoot for in-store and OOH, and wrote scripts for social that were producible in-house on a shoestring budget.
CD Art | Andrew Williams
CD Copy | Jamison Rossi
Creative | Will Engebretson
Creative | Raf Vilela
Content Creator | Perry Andre
Introducing natural Light tool tabs:
A real working set of titanium tool attachments that clip onto the tab of your Natty can. That’s called a right hand beer.
In-house olv
(I wrote, directed, and did the VO. Perry shot and edited.)